Semantic Analysis

Semantic Analysis identifies and scores all pieces of customer feedback within reviews, posts and online sources.

Semantic Analysis

Sentiment Analysis & Multi-Language Opinion Mining.

When customers write reviews or posts on social media about your business, they usually express multiple opinions. They can provide some positive feedback about the staff, while complaining about food quality besides praising the location.

Here's why Travel Appeal automatically mines every single piece of content within social media, review and online channels to find all the different topics and opinions written or pictures inside the different posts.

Once all the topics have been identified, Travel Appeal's engine scores the customer sentiment of each piece of information, identifying wether it contains positive or negative feedback.

The overall computation of balanced scores of opinions makes the Sentiment Score, which is expressed as a percentage value from 0 to 100, with 100 being the best.